quelle.cool is a

creative studio

& multidiscplinary

design practice

by

kelley tran.

C a s e S t u d i e s

SALT ملك المكسات

BYRON BAY OLIVE CO.

OPEN AIR HOMES

QUELLE.COOL

KELLEY TRAN
CREATIVE & CREATOR

Born & raised on the California coast, I began my creative career in Los Angeles before moving to Byron Bay in 2019. My work is inspired by my global travels, nature’s colour palettes, and long walks on the beach. I’ve always been especially captivated by shapes & colours I see in everyday life and the intricacies in ordinary things. My passion lies in creating thoughtfully nimble, unique designs to help brands and businesses express themselves in a distinctive and compelling way. I believe in better business through design, whether it be brand identity, web & digital, interiors & architecture, and everything in between.

C A P A B I L I T I E S

BRAND strategy
⁕ research & discovery
⁕ brand framework
⁕ naming & positioning
⁕ market strategy

graphic design
⁕ web design
⁕ print & packaging
⁕ illustration

creative direction
⁕ photography
⁕ video
⁕ set design

marketing
⁕ campaign development
⁕ email marketing
⁕ seo & ads

visual identity
⁕ logo design
⁕ visual territories
⁕ tone of voice
⁕ brand guide

social media
⁕ content creation
⁕ copywriting
⁕ strategy & planning

interior design
⁕ cad drafting
⁕ 3d rendering
⁕ planning & design
⁕ ff & e specifications
⁕ art & accessories

Have a project in mind?

Ritual objects individually
hand-crafted from the earth

A SELECTION OF MY RECENT PROJECTS ︎

Get in touch